Yakima Valley Regional Libraries Plath Forum - 1982, tape 5B.

Date

1982

Journal Title

Journal ISSN

Volume Title

Publisher

UNPUBLISHED

Abstract

Second part of a talk by Larry Kramer, who was the assistant manager and regional promotions director for B. Daltons, Seattle office. He was also vice president of the Pacific Northwest Bookseller's Association. The topic of his talk is Book Marketing and Promotion, What Sells and Why.

Description

Originally recorded on cassette tape, the audio has also been transferred to wav and mp3 formats. 31 minutes and 50 seconds.

Keywords

Library--Plath Forum, Audio file, Speeches

Citation

DOI

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