The last word: the composite summary of findings established through a reader preference survey of the content of the Arizona Republic.
Date
1955
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
UNKNOWN
Abstract
"Editors select the content of their newspapers, both news and editorial features, with the paramount thought of pleasing readers. How well they succeed is indicated by the popularity of the publication among subscribers. Yet a true cross-section of readers' opinion is known only when voluntary expressions are given."
Description
Single sheet 9 x 20.5 inch. Printed recto and verso. Date est.