Circulation analysis survey of The Yakima Daily Republic and the Yakima Morning Herald.
Date
1929
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
UNPUBLISHED
Abstract
"This analysis clearly brings out one important fact which demands the attention of every advertiser. It is absolutely important to get better than a 50 per cent coverage or to conduct a successful advertising campaign without the use of both The Republic and the Herald." Includes a very nice Circulation Analysis Map inside the back cover.
Description
4 sheets 15 x 11 inch, bi-folded and secured booklet style. Printed recto and verso.
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Keywords
Map, Newspaper industry;, Newspaper Work;